@article{MAKHILLJEAS2019142118593,
    title = {Exploring Colors Inside the Dogma of 3D Malaysian Animated Film},
    journal = {Journal of Engineering and Applied Sciences},
    volume = {14},
    number = {21},
    pages = {7809-7820},
    year = {2019},
    issn = {1816-949x},
    doi = {jeasci.2019.7809.7820},
    url = {https://makhillpublications.co/view-article.php?issn=1816-949x&doi=jeasci.2019.7809.7820},
    author = {Dahlan,Nurul Mirza Syazwina and},
    keywords = {animated character,3D animation,Color,significantly impact,expression,color effect},
    abstract = {Color is a concept that philosophers, artists and scientist have historically spent a great deal of time
exploring and quantifying. Also, color can really define the enhance the mood in 3D animated film. Color is a
powerful and persuasive communication tool that can significantly impact the message in 3D animation in
Malaysia. The purpose of this research is to study the color effects and meaning in 3D animated film in
Malaysia. This study will focus into several aspect of color such as colortype, expression and emotion.
Animated characters can take any color and even deciding on the color of their faces can be significant
decision}
    }