TY - JOUR T1 - Identifying Key Competencies Affecting Competitive Advantage (Case Study: Iranian Dairy Industry) AU - Hushang Nazar pouri, Amir AU - Sepahvand, Reza AU - Mousavi, Najmoddin AU - Zarnegarian, Yousef JO - International Business Management VL - 10 IS - 27 SP - 6250 EP - 6255 PY - 2016 DA - 2001/08/19 SN - 1993-5250 DO - ibm.2016.6250.6255 UR - https://makhillpublications.co/view-article.php?doi=ibm.2016.6250.6255 KW - Competitive advantage KW -key competencies KW -dairy industry KW -partial least squares method KW -Iran AB - This study aims to examine the effect of key competencies on competitive advantage. The research method is a survey-analysis method. The statistical population consists of senior, middle and operational managers of dairy industry of Iran. Sampling method is simple random sampling method which includes 118 members of the target population. The research measurement tool is standard researcher-made questionnaire and the data collected from the Partial Least Squares Method (PLS-SEM) was analyzed using SMART-PLS2, SPSS21 Software. The results show that key competencies include entrepreneurial competence, innovative competence, intercultural competence, functional competence and marketing competence that have a significant positive impact on competitive advantage. ER -