The Social Sciences
ISSN: Online 1993-6125ISSN: Print 1818-5800
Abstract
Risk taking is an important factor in entrepreneurship. Entrepreneurship is the key driver to the innovation economy engine. The purpose of this studies is to explore how are risk taking of university academics differ among Malaysian research universities. This is the first study to use Behavioral Agency Model (BAM) to explain how decision making is made by academics to pursue risk in becoming a technology start-up CEO. Four case studies are conducted on research universities in Malaysia. Findings showed that risk bearing of academics could be reduced if the university provided sabbatical leave, a business KPI and entrepreneurship training. The study also proposed a framework to reduce risks for the lecturers to venture into entrepreneurship in order to commercialize university researches.
How to cite this article:
Wahab Azrin, Kamariah Ismail, Yusman Herme and Yasreen Airil. The Gamble: A Behavioral Agency Model Application of Academic
Entrepreneur Risk Taking.
DOI: https://doi.org/10.36478/sscience.2016.7508.7515
URL: https://www.makhillpublications.co/view-article/1818-5800/sscience.2016.7508.7515